Branding | Logo Design | Websites | SEO | Social Media Marketing | Email Campaigns | Print Ads | Video production & Editing | Mobile apps | Collateral | PRESENTATION DECKS | Learning Management Systems
ADLAB has had a long and rich history with Clearpath EPM (Emergency Planning Management). As their trusted partner since day one, we have worked together to develop three websites, multiple apps, demo videos, online training courses and all the things that go along to promote those; such as collateral pieces, online and offline advertising, social media promotion, SEO and much more. This page presents a few examples of the kind of work that has elevated Clearpath EPM to the forefront in the preparedness, safety and security sector.
websites
The challenge was to create one website that showcases Clearpath EPM’s four main offerings in a way that would be easy for site visitors to digest. It was requested that we emphasize their online safety training courses without detracting from the importance and viability of their other training approaches and apps. We were able to do that by creating four completely different websites that live within the main EPM e-commerce site. The main site holds a proprietary look with original illustrations of EPM agents that are on the case for safety and preparedness, and the four sub-sites present a different look and feel. Clear as mud? Right! Visit the site and you’ll see how we were able to successfully achieve this.
PREVIOUS WEBSITE
proprietary apps
ADLAB worked with Clearpath EPM’s engineering team to create an easy to use and unified design aesthetic. This cloud-hosted app and dashboard called TOTALITY is designed to mitigate risk and guide organizations through their emergency preparedness and response programs. Additionally, their TOTALITY Incident Mitigation and Management mobile app integrates seamlessly with the dashboard by using mobile devices to leverage real-time situational awareness, report unusual activity, initiate and receive geo-located emergency notifications, send and receive photos and video and keep response teams informed when it matters most.
cloud hosted TOTALITY dashboard
TOTALITY Mobile app
Online courses
The ADLAB team worked closely with Clearpath EPM to develop three robust online training courses to help schools and school districts in the U.S. and abroad keep their environments safe from any kind of threat, crisis or hazard. The Prepare My School course comes in three versions. 1. U.S. public and private domestic schools. 2. International Schools outside the U.S. 3. U.S. Department of State Assisted Schools. Each version contains:
13 Modules | 21 Videos | 13 Interactive eNotebooks | 11 Multi-Page Reading & Resource Documents
U.S. Domestic School Course Module 2.1
U.S. Domestic School Course Module 2 eNotebook –
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U.S. Domestic School Course Module 2 Reading –
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Print ads
Over the years, we have developed more trade campaigns for Clearpath EPM than we can count. Strategies haves focused on EPM’s products, services and events. Below is an example of one of our awareness campaigns.
collateral
We’ve developed an extensive collection of brochures, info cards, product cheat sheets, etc., for each of Clearpath EPM’s products and services along with multiple versions customized toward specific audiences.
General Info Card – Front
General Info Card – Back
Prepare My School Course – Front
Prepare My School Course – Back
TOTALITY Software Brochure – Front/Back
TOTALITY Software Brochure – Inside
TOTALITY Demo Videos
The assignment was to create some product demonstration videos for Clearpath EPM’s TOTALITY app. We were able to successfuly demonstrate the broad capabilities of the app without needing to hire outside videographers or talent. Heck, we never even left the office.
TOTALITY Mobile App Demo – Mall Strike
TOTALITY Mobile App Demo – High School Lockdown
TOTALITY Mall Geofense Demo
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